Google updates its algorithm constantly. In fact, some changes also take place on a daily basis to improve the user experience. Around the first week of March 2019, SEO experts fluctuate to search engine index on a worldwide scale and this assured changes to the updates. After that, Google announced in March 2019 about the changes to its core algorithm updates but as expected, there is no any specific those changes.
With the March 2019 changes of Google Algorithm, some sites have been acutely hit and some have seen no changes while some have observed a little bit improvement to their traffic as well as search engine rankings.
Sites have been hit by the March algorithm update and it is essential to know the reasons, therefore, you can keep you safe and secure. It is key to understand that Google only punishes the sites that do not follow its guidelines and if your site is always within the rules and regulations, there is no need to care.
Here are some points due to which the Google Algorithm has impacted websites:
• The March update has individually been simple on sites not aligning with Google’s EAT (Expertise, Authoritativeness, and Trustworthiness) quality.
• Sites whose content didn’t meet the quality parameters have also been affected by the update
• The update has hit the sites by using defective SEO strategies and the statics to achieve better ranks in search engines.
• The March update also has impacted the sites negatively which had gained the ranking advantage in 2019 by building the links via private blogging networks.
• The changes to the core algorithm have proved that the beneficial and the scale of positive results conveniently outweighing the negative.
• The changes, however, benefitted the websites with natural and quality backlinks.
• The update also has offset the benefits achieved by various sites with previous algorithm changes in August 2018.
Let’s have a look at a few points to recover the affected sites by Google algorithm update 2019:
The boost trust factor of the site:
The more your site has hope factor the less it be affected by algorithm changes. To make readers or people trust your site, it is essential to have display right details and information at the right places. From testimonials and about us page, from reviews to contact details to customer support detail, you must have all that authority for which people trust on your site. Only at the time, your site performs better.
Trustworthy and Quality Content on the Sites:
No Google update can damage the traffic and search engine ranking of your site it the content is qualitative and trustworthy in nature. It is because essential to have experts write the content on the areas like fitness, health, finance and etc. so that the users can benefit. Exactly for that, you should include author info or the author's bio and the detail with posts to win the trust of readers.
Be Honest with Creating Link:
Poor-quality links do no favor to the sites. In Fact, links that are created by using unfair means might get the site banned and expelled. The focus should be more on the aspect of the quality of the backlinks than their quantity. You should trust only on white hat SEO technologies for links and increase the blogger outreach for quality links. That will have a positive impact on the performance of the site.
Avoid Duplicate or Irrelevant Content:
If your site has irrelevant and duplicate content, or if it paraphrases content from another site, that means you haven’t original content. It can affect the traffic and search engine ranking of your site. Google wants the sites with its original content, individually those sites that serve the sensitive areas of wellness and health, etc. therefore, avoid the use of irrelevant and duplicate content and keep your site away from an algorithm update.
Focus on Users’ Security:
The sites which focus on the safety and security of users and have trials in place have better rankings and traffic than those who don’t. Therefore, it is essential to get the site SSL certified and then switch to the HTTPS to ensure safe and secure to the data and info of users. Undoubtedly, websites must have to focus more on having quality in every aspect of the ways. They may take the guidance from the experienced digital marketing company to security risks that low performance can follow in any type of scenario.
Follow these tips to get your sites recovered by Google Algorithm 2019. It also helps you in making your website effective as per the Google Algorithm Update 2019. These tips should be followed in a proper manner and they would offer you with outcomes you require.